São Paulo ganha 1º programa de reciclagem de fraldas descartáveis da América Latina

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Uma fralda descartável leva entre 400 e 500 anos para se decompor. Isso significa que seu bebê já nasce com uma pegada ecológica absurda.

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Em uma conta simples, cada bebê utiliza, aproximadamente, 8 fraldas por dia. Em um mês são 240 fraldas.

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Em um ano, 2880. Será que ele ficará contente em saber, no futuro, que seus tataranetos irão conviver com os resquícios das suas próprias fraldas no planeta?

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Foi por isso que eu, como mãe, optei por fraldas de panos (e listei aqui 7 bons motivos para você considerar também).

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[{"selector":"#anim-7ca8ec22-31aa-4350-83d3-64bcb6777e8c","keyframes":{"opacity":[0,1]},"delay":500,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d39c2a79-c76d-42fb-ac7f-1f76c0f6e62f","keyframes":{"transform":["translate3d(0px, -421.38886%, 0)","translate3d(0px, 0px, 0)"]},"delay":500,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Eis que São Paulo ganha um programa de reciclagem de fraldas descartáveis, fruto da parceria entre Huggies e Boomera. “Minha Primeira Reciclagem”, como foi batizada, faz parceria com escolas, que topam armazenar as fraldas apropriadamente por uma semana, e recolhe para que o processo de reciclagem comece. Instagram YouTube Facebook

Por meio de uma tecnologia desenvolvida pela Boomera, é possível separar os resíduos orgânicos da matéria-prima (o plástico), de modo que a matéria-prima volte para o ciclo de produção de novos produtos.

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Para participar, basta pedir para a escola preencher o formulário no site da iniciativa.

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Depois, o pessoal da Boomera irá instalar na instituição 2 coletores externos e 1 coletor interno – além de alguns materiais de sinalização e comunicação.

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Todos os profissionais envolvidos no processo serão treinados para que a reciclagem seja possível. Todas as semanas as fraldas são coletadas.

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Este é o primeiro programa de reciclagem de fraldas da América Latina e ajuda todos a praticar o terceiro ‘R’. Entretanto, é importante ressaltar que Reduzir e Reutilizar ainda deve vir antes da Reciclagem!

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Mais Histórias

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[{"selector":"#anim-53a30fe7-0411-4591-82af-ab63dcda2e94","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":300,"duration":1400,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-61ba125c-51f1-44e7-8946-2b9a96b37764","keyframes":{"transform":["translate3d(-150.53764%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":350,"duration":1400,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-966afd3b-af81-477c-a510-f9e59b1bfb66","keyframes":{"opacity":[0,1]},"delay":350,"duration":1400,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5978297a-d397-4261-abd0-0c04b85e00cb","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":350,"duration":1400,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-38c49531-4ef9-4a65-8f71-21f2b3099c27","keyframes":{"transform":["translate3d(-150.53764%, 0px, 0)","translate3d(0px, 0px, 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